Full service

Paid Search

We create successful PPC Campaigns for businesses by identifying customer search habits and user journeys. Developing PPC campaigns from the ground up, making sure each client’s account is bespoke and matches the fundamentals of their business.

What we do

We are specialists in providing the best quality Paid Advertising Campaigns, with over 20+ years experience in the market place

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Initial Review

First we use a quick questionnaire to help us understand what it is you want from our marketing company.

Audit & Strategy

Then we plan and strategise how we can improve the current marketing strategy.

Implementation

Once we have your approval we implement our strategy and set these new campaigns live.

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Analysis & Click Fraud Testing

Analysing the results whilst using click fraud testing platforms to remove any potential of wasted budget.

A-B Testing

An essential part of the campaign build, helping us to find the best formula for your clients.

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Rinse & Repeat

Finally we take the campaigns that have performed the best and rinse and repeat the step-by-step process.

Generating New Ideas. Solving Problems.

We work closely with you to build actionable KPIs for each campaign you wish to advertise, employing our tactics alongside your current business data to help inform on these decisions.

PPC Projects

Campaigns

Ongoing Projects

Cups Of Coffee

local digital marketing with headland marketing

Why we are different

We feel we understand your business better than other agencies, as we have both worked on all 4 sides of the business square. Beginning our journey in a family jewellery business from the ages of 5. Eventually Kris came back to the business after university and work with the family to take the business online and eventually sell it.

Then we both moved on to different things Kyle to work for large digital companies such as RocketX managing teams to provide SEO advice to improve these companies Google positioning’s. Kris to work for SME’s like Workwear Express building digital teams that could manage large-scale digital budgets. During our time we also plied our trades within digital agencies before going on to own our own agency.

With these facts we like to assure you again that we will treat your money as if it were our own, as we fully understand what it is like to put your own capital into your business ventures. We will integrate ourselves within your team trying to improve and pass on our expertise to build and better your team’s digital knowledge. It is our firm belief that sharing our experience will help drive a better collaboration between our companies and achieve our targeted KPIs.

Our Latest Work

See for yourself how we have helped our clients.

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ewan bramley case study
mandata case study

20+ Years Experience

We are not afraid to question the current strategies in place

We look at campaign sufficiency to build growth we don’t just optimise to reduce cost.

Optimisation is a buzz word of our industry but it is rare that people look at the potential growth that is missed by over optimising or over shooting the point of sufficiency.

This is a key part to our initial audit, can we find the points of sufficiency to release budget and grow the campaigns.

  • Strategy – 50%
  • IImplementation – 80%
  • Analysis – 100%
Worried about your current Paid Search Marketing strategy? We have the skills and the knowledge to help.

Our methodology

From the start of the partnership we will look to improve your ROI, building tracking strategies that allow us to monitor the success of the campaigns.

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Reporting

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A-B Test

Growth

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Repeat

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A Word From Our Clients

Don’t just take our word for it. See what our clients have to say about our Paid Search Marketing services.
From the start they have been honest and straight forward, and extremely knowledgeable in the field. We have worked with many marketing agencies and appreciate someone who is honest about our potential aims, and outcomes of a marketing campaign. Also someone who isn’t afraid to tell you when something isn’t going to work.
Ewan Bramley

Owner & Dentist, Ewan Bramley Dental Care

“I have worked with Headland Marketing now for a number of years. They provide a
valuable service to help our marketing team achieve our goals. They also train our in house marketing team to improve our digital marketing capabilities. ”
Amy Thompson

Marketing Manager, Winn Solicitors

Reach Us

Let’s start something new & take your marketing strategy to the next level.

Station View, 16a Station Road, Whitley Bay, Tyne and Wear, NE26 2RD

0191 486 2737

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Station View,

16a Station Road

Whitley Bay

Tyne & Wear

NE26 2RD

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Checklist Before You Start Your Paid Search Campaign

The top PPC search engines are Google, Yahoo and Bing in that order with Google Ads being one of the largest advertisers online. If you’re a new business that is looking to break your way into the PPC marketing world but have no idea where to start. Then look no...